News &
Insights.
Discover ideas, updates, and expert perspectives on the technologies shaping the future of intelligent systems and enterprise AI.
Why Shadow AI is a C-Suite Problem - and opportunity
Something remarkable is happening inside every large organisation right now. Employees - without being asked, without being trained, without being given permission - are teaching themselves to use AI. They're…
Agentic-Enabled Innovation
Why AI Agents Could Finally Deliver the DAO Revolution In 2018, I wrote a short story – as part of a collection that formed the book Stories from 2045: AI and…
Ted talks to the FT about digital twins
The Financial Times ran a piece this year built around a genuinely miserable week of travel. A columnist got stranded in New Zealand when their flight home…
Daniel on the lessons of Meta buying Moltbook
In this article for The Drum, Daniel says that Moltbook exposes a verification gap.
Daniel puts AI predictions to the test
From The Drum, January 29, 2026 At Predictions 2026, WPP’s chief AI officer, Daniel Hulme, took the stage for a fast-paced showdown, putting his…
Daniel calls for marketers to include AI agents in their target audiences
With peak commerce season approaching, WPP’s chief AI officer, Dr Daniel Hulme, tells his readers in The Drum why marketers should be expanding their target…
True AI Is About Adaptation, Not Automation
First published in LBB, 13 October 2025 For brands to succeed, they must move beyond the hype and adopt a practical framework for AI focused on creating value,…
Should workers prepare to become AI agent bosses?
Calum interviewed by IT Pro about how people will work with agents in the coming years. By Rich McEachran, 18 September 2025 AI agents are being deployed…
AI agents will negotiate deals and spend money on our behalf
Calum on the Ezra Chapman Curious podcast. When superintelligence finally arrives, humanity may face a brutal truth: we could become the chimpanzees of the…
Conscium's AI Agent Verification service launch covered in Ad Age
From Ad Age, 2 July 2025: "AI safety startup Conscium has developed an agent verification system meant to test AI agents for accuracy, responsiveness and…
